By Hellen Nanzia
The anticipation for the third season of Coke Studio Africa is on the edge as Kenya saw the arrival of Ne-yo this Monday. A photo he posted on Facebook quickly became a trending topic, as many Kenyans were frenzied to host the Grammy-award winning singer. Last night Coke studio hosted a meet and greet for Ne-yo with various African artist. Eve d’souza, Janet Mbugua and event host Amina of Capital FM are just some of the big names that attended the exclusive event.
Ealier in the day, Ne-yo met the featured artists and Multimillionaire business tycoon Chris Kirubi during Kirubi’s tour of Coke Studio Africa.
The show, which unlike other music programmes that focus on the emergence of a winner, is a non-competitive format that seeks to bring together and showcase the diversity of African musical talent. It also gives upcoming artists the opportunity to work with some of the best local and international music and production talent.
Some of artists featured this season are Dr. Jose Chameleone, Avril, Wangeci, Ali Kiba, Elani and Juacali from Kenya. Artists like Yemi Alade, Flavor, Seyi Shay and Vanessa Mdee will be returning, and African Queen hit maker 2Face Idibia will be joining the star studded lineup for his first visit. Other acts set for this season include Neyma, G2 and Dama Do Bling from Mozambique. From Nigeria Afro Dija, Ice Prince MI and Olamide will also be joining the star line up.
In May this year Coca- Cola signed partnership with Kenya Airways which will see the airline fly in all the Coke Studio Africa artistes and producers. Kenya Airways Head of Marketing Africa Jacquie Muhati said the partnership was a confirmation of the airlines support for the music industry in Africa and its desire to be part of talent nurturing and career growth for African artists. The new season will feature artists from Nigeria, Mozambique, Kenya, Uganda and Tanzania and for the first time these artists will collaborate in a unique format of mash.
Multiple award-winning singer/ songwriter Ne-yo jetted in on Monday for Coke Studio Africa for performances with featured artists from the five participating countries. Among those slated to work with Ne-yo include our very own rapper Wangeci, Tanzanian star Ali Kiba, Uganda’s Maurice Kirya, Nigeria’s Ice Prince Zamani and Mozambique’s Dama Do Bling.
Grammy Award winning musician and producer Zwai Bala, will be the show’s music director along with Brett Lotriet, a renowned International TV director and producer who will be working as the Coke Studio Season 3 series producer.
Some of the music producers include Jaaz Odongo, Eric Musyoka and Kevin Provoke from Kenya, Cobhams Asuquo, Masterkraft and Chopstix from Nigeria, Owour Arunga from USA, Nahreel from Tanzania and Silvastone from the UK.
With that kind of line up Coke Studio is set to thrill, engage and surprise you…